EP 28January 1, 2025· 1:15:00
From Activism to Economic Resistance
with Adil Abbuthalha — Founder, BoyCat
activismentrepreneurshipsocial impactconscious consumerism
Episode Summary
In this powerful episode, Adil Abbuthalha takes us through his evolution from street-level activism to founding BoyCat — a platform empowering consumers to make informed, values-driven purchasing decisions. Adil discusses how economic resistance can be a form of activism and why Muslim entrepreneurs have a unique opportunity to build ethical alternatives.
The conversation dives deep into the challenges of building a tech platform with a social mission, navigating controversy, and staying true to your principles while scaling a business.
Key Takeaways
- Economic resistance is one of the most powerful forms of activism available to everyday people
- Building a values-driven company requires balancing mission with sustainability
- The Muslim community has massive untapped economic power when organized
- Controversy and pushback are inevitable when challenging the status quo — embrace it
- Technology can democratize activism and make conscious consumerism accessible
“When you vote with your wallet, you're casting a ballot every single day.”


